Augmented infographics

For over thirty years scholars have been trying to define interactivity – with still no consensus in sight. One definition of the concept focus on the potential ability of users to exert an influence on the content and/or form of the mediated communication (see for example Steuer (1992) and Jensen (1998, pdf)). Following this conceptualization, augmented reality can be considered to be a kind of interactivity, because it allows users to influence what they see in reality by using a (mobile) device. German student Mark Lukas created a prototype to show how the technique could be used to add a third dimension to infographics in a book. Nice. (via)